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Standard or smart shopping campaign - which one should you use?
Before you set up your first shopping campaign for your online shop, it's important to do a little professional research on the basics. The Google Ads interface can guide you through the process of setting up a campaign in just a few minutes and a few steps, but be careful! It makes a difference what type of shopping campaign you create. In this article, we give a brief summary of what you need to think about and prepare to run your first successful shopping campaign!
5 tips for writing click-worthy ads
To make online marketing campaigns successful, it is essential that we write ad copy that attracts and retains the attention of potentially interested people, influences them and encourages them to take action. But with the increasing digital noise, it's getting harder to incite interest, so our team put together 5 tips to help you write truly compelling, clever ad copy!
